The Importance of Customer-Centric ERP

PostedOn: 2018-05-24 11:51:11



To compete in a modern business environment, you need to realize that, like it or not, the purchaser is king. Keeping your customers satisfied and loyal can mean the success of your business. Ignore them at your peril.

If you are a division firm looking to compete in a modern business environment, it is important to take plus of the new technology that integrates your business processes and helps you find new ways to reach customers.

ERP (Enterprise Resource Planning) in the distribution industry. The report, Cloud BPM: A Platform for Continuous Improvement identified the differences between businesses that were leaders, followers, or laggards, and set up that in our increasingly competitive business market, leading companies are crushingly embracing technology in order to get ahead of their competition.

What Leaders Do Differently Customers in all areas of business are more tough and better informed than in times past, and they realize that they have choices. Today’s wholesalers and distributors are faced with a challenge.  Online sales have opened new channels that customers use research and order products.

These channels also enable competitors to enter and service new markets. Therefore, in order to get ahead, top performers must provide the right harvest, at the right price, to the right customers, and on time. Implementing a customer-centric ERP that facilitates the use of product and customer data makes good industry sense.
According to the report, leaders have focused on the following concepts as they strive to improve division processes and improve customer interactions:

  • E-commerce Integration: Leaders are 39% more likely to have eCommerce incorporated into their ERP solution
  • Customer Self-Service: Leaders are 72% more likely to have customer self-service portals.
  • Real-Time Insight: Leaders are 31% more likely to have real-time visibility into the status of all their processes and data.
  • A Focus on Forecasting: Leaders are more successful in planning for demand, as they are nearly three times as likely to be able to perform require planning and forecasting.
  • Open to Data Sharing: From the supplier to the customer, leaders know how to discuss and use their data. According to Aberdeen, leaders are 46% more to be expected to be able to share data with both customers and suppliers.

Integrated Cloud ERP can be your organization’s foundation for ensuring customer fulfillment, at a lower cost. As you compete for new customers, improve your relationships with your suppliers, and focus on the growth in your organization, it pays to have the technology that will smooth the progress of your goals. 

ERP delivers adaptable cloud and mobile technology with a unique all-inclusive user licensing model, enabling a complete, real-time view of your selling anytime, anywhere.